LudoScience

New advertising tools: Edumarket game Julian Alvarez, Olivier Rampnoux, Jean-Pierre Jessel - 2006

Informations

Support : Publications
Author(s) : Julian Alvarez, Olivier Rampnoux, Jean-Pierre Jessel
Editor : Actes du colloque "Child and Teen Consumption (CTC 2006)", Copenhague, Danemark, Copenhagen Business School
Date : 2006
Lang : Lang


Description



Keywords : serious game